Free Shipping on USA Orders over $75+ Shop now

  FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25   FREE SHIPPING ON ALL ORDERS OVER $25

Beauty Tips, Trends, and More | Prim And Pure

Why You Should Allow Your Kids to Wear Makeup

Why You Should Allow Your Kids to Wear Makeup

Do you ever notice how every generation, at some point, feels as though things today are significantly different from when they were kids? We seem ...
Face Paints & Makeup: Choose Carefully to Avoid Toxic Ingredients

Face Paints & Makeup: Choose Carefully to Avoid Toxic Ingredients

Kids love getting their faces painted or playing with makeup for countless reasons -- that is why there are so many face-painting stations and make...
The Best Non- Toxic Makeup Option for Kids

The Best Non- Toxic Makeup Option for Kids

Prim & Pure is a trustworthy brand providing high quality, safe products to children. There are so many hidden chemicals in our world today, and it's a constant struggle to keep them out of our children's lives. You can feel safe knowing that Prim & Pure non-toxic play makeup for kids is made with not only safe, but natural ingredients that are beneficial to your little girl's skin!
From darkness to light - how needles and bruises lead to creating a clean brand....

From darkness to light - how needles and bruises lead to creating a clean brand....

I'm often asked what inspired me to start my own brand, and I usually just keep it short and sweet and say my kids. Why don't I dive into more det...