WHERE TO BUY IN STORES

Gardens Mall
Palm Beach Gardens, FL

Want to get your hands on Prim and Pure's gorgeous makeup? Head over to Coastal Kids Beachwear! They've got our latest collections and all the essentials to help you create your perfect look.

Pacific Beach, WA

Looking for a little something for yourself while picking up a fantastic toy or game? Swing by Brooklets Toys in Seabrook, WA! You might be surprised to find our Prim and Pure makeup collection nestled amongst their unique treasures for kids.

Minocqua, WI 

Shop a curated selection of clean beauty, wellness, and eco-conscious essentials in the heart of Wisconsin. Natural Northern is proud to carry Prim & Pure for families who care about what goes on their skin.

Laguna Beach’s Lumberyard Plaza
Laguna Beach, CA

Step into ROOTS the Beauty Underground for a curated clean-beauty shopping experience—now featuring Prim & Pure’s gorgeous makeup line! Nestled in Laguna Beach’s Lumberyard Plaza, ROOTS is Orange County’s only clean-cosmetics boutique and organic hair salon, offering personalized, one-on-one makeup consultations and salon services in a serene, self-care–focused sanctuary.