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Continue shoppingWhen it comes to pageant prep or just everyday glam, one beauty essential every young adult needs in their makeup bag is a great mascara. But not just any mascara—one that’s safe, gentle, and still delivers stunning results. That’s where we come in, and trust us, it’s a total game-changer for young beauty lovers. A mascara that is chemical-free and safe for users of all ages can have you feeling fabulous and looking even better!
We truly understand the needs of those who love glamor, from teens to experienced makeup users. Our mission is to create clean, non-toxic beauty products that are safe for all skin types, without sacrificing performance. Our Natural Mascara is part of our Moms & Teens collection, and it is specially formulated with nourishing ingredients like organic castor oil and shea butter to condition lashes while adding beautiful definition and volume. Look good, and feel good? We’re here for it!
What makes our mascara perfect for beauty lovers like pageant contestants and first-time makeup users alike is its gentle, smudge-resistant formula. It’s free from harsh chemicals, parabens, and synthetic dyes, so you can feel confident knowing your lashes are being treated with care. Plus, it’s ophthalmologist-tested and safe for sensitive eyes—no more tears during long rehearsals, stage time, or trying days!
Whether you're going for a natural daytime look or a more dramatic evening style, our mascara builds beautifully without clumping or flaking. The sleek wand makes application easy, even for beginners, and the rich black pigment enhances your lashes for that wide-eyed, camera-ready effect. Let’s not forget the eco-conscious bonus: our products are cruelty-free and made in the USA, so you’re not only looking good—you’re doing good too.
If you’re ready to feel confident while your eyes stun, whether on stage, in class or at your next big event, we’ve got your back! Our mascara is the perfect blend of performance and purity, designed with your health and confidence in mind. Visit our socials to feel the confidence you deserve!
Have questions? Reach out anytime at Hello@PrimAndPure.co — we’d love to hear from you!