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Long Lasting Nail Polish

Regular price $13.99 $10.99 Sale


This acetate free, water-based nail polish is designed to provide the same quality and finish as conventional polishes, but without any harmful ingredients.This nail polish is formulated as a longer lasting formula instead of a peel off polish. It pairs great with our Clear Base/Top Coat! Prim and Pure polish does not contain the top 7 concerning ingredients: Toluene, Dibutyl Phthalate (DBP), Formaldehyde, Formaldehyde Resin, Camphor, TPHP and Xylene. But we didn't stop there...... our polishes are also free of: Nitrocellulose Plasticizers, BPA, Acetates, Synthetic FD&C Dyes, Phenoxyethanol, Parabens, Phthalates, Soy, Gluten, and GMOs. In our water-based nail polish – the chemical solvents (toluene and acetates etc) are replaced by water. When applied, water vapor is released in to the air, not chemical fumes like conventional nail polishes. Our water-based nail polish is:
- Environmentally friendly
- Does not dry or discolor nails
- Virtually odor-free
- Non-flammable
- Mineral pigments and natural colorants - no synthetic dyes


Wash your hands with soap and water to ensure that your nails are dry and free of grease, skin lotion, and dirt. For best results, apply the clear polish as a base coat. Follow with 2+ coats of this long lasting polish, and finish with a top clear coat as well. 


Apply multi-thin coats for long lasting effect, and to avoid streaking. Brush on lightly and evenly. Two coats, or more, are needed for a long-lasting finish. Allow the polish to dry between coats – 30 seconds, or more, depending on the humidity and temperature.
- You can add one or 2 drops of water to the polish bottle if the polish is too thick. Shake well before use. Adding too much water can cause color separation.
- Applying our Clear Top Coat will give better protection to chipping. It also enables the finish to last up to 2-3 days longer.
- Avoid soaking your nails in hot water during the first couple of hours after the application. Normal showering and dishwashing is usually fine after one hour as long as the polish is not scratched. Ideally do not use very hot water on your nails for the first 4 hours after application. Although dry to the touch, the polish is still curing / drying throughout the day (or overnight if applied in the evening).
- Some of the nail polish colors may not be as intense as they look in the bottle. This is partly because earth pigments, instead of FD&S dyes, are being used to color the nail polish. Apply a minimum of 2 thin coats and then additional thin coats to strengthen the color.
- This nail polish has been formulated to adhere well to the nail bed. If left on nails for an extended time, it may require more effort to remove. For easier removal, remove the polish weekly.


Aqua/Water (~65% in formula), Acrylate Copolymer/Styrene-acrylate Copolymer (~28% in formula). Other Ingredients (all under 4%): propylene glycol n-butyl ether, dipropylene glycol dibenzoate. May contain [+/-] Mica, Titanium Dioxide, and Iron Oxides for natural colorants. 

All rated Green (1) in the EWG Ingredient Safety Database!

Net Weight:

15 ml

Non-Toxic, No Synthetic FD&C Colors, Non-GMO, Cruelty Free, Paraben Free

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